Content Writer

About the Company 

At Web Hosting Canada (WHC), we are passionate about helping Canadians succeed online by offering reliable website, domain, and email services tailored to their needs. Our mission extends beyond being a leader in online solutions—we strive to create a workplace that fosters growth, innovation, and connection. If you thrive in a dynamic, caring environment and are excited about shaping Canada's tech landscape, we'd love for you to join our team.

Join us on our journey to help Canadians succeed online by delivering reliable websites, domains, and email services. Apply now to become a part of a company that values creativity, fun, and sustainability!

Job Summary

As a key member of the Marketing team, reporting directly to the Marketing & Communications Manager, the Content Writer will play a hands-on role in creating and optimizing engaging content in both French and English across our ecosystem. You’ll work closely with our awesome team to deliver high-quality content that speaks to Canadian SMBs and the daily challenges they face online. 

This role requires you to juggle multiple projects and adapt quickly to changing contexts. From blog posts and web pages to email campaigns, social media content, interfaces, and landing pages, you’ll be responsible for crafting user-centric content that is SEO-optimized when pertinent. 

Key Responsibilities

• Creating and managing content for blogs, social media, campaigns, landing pages
• Create copy for User Interfaces to optimize User Experience by collaborating closely with the product team.
• Owning content creation, from brainstorming ideas to final production, ensuring approved high-quality outputs within set deadlines.
• Applying the latest trends and best practices in copywriting and UX/UI to ensure content is not only engaging but also enhances user experience and conversions.
• Ensuring all content is polished, error-free, and is aligned with WHC’s brand voice.
• Implementing and reporting on SEO best practices to improve content visibility and organic traffic, ensuring content is optimized for search engines when relevant.
• Proofreading and translating content as required or coordinating translations with an external translator, ensuring that the tone, message, and intent remain consistent across both languages.

Who you are

• You have a deep understanding of the Canadian market, specifically the challenges that SMBs face, and can tailor content to meet their needs.
• You’re bilingual, with excellent written and verbal communication skills in both English and French.
• You thrive in a hands-on, fast-paced environment, managing multiple projects at once and meeting strict deadlines.
• You have experience leveraging AI tools in your content creation workflow, using AI to optimize efficiency, research, or ideate.
• You are up-to-date with the latest best practices in copywriting and UX/UI, ensuring your content is engaging, persuasive, and user-focused.
• Experience with websites, WordPress, cloud, or web hosting is a strong asset and allows you to jump right into technical content creation.
• You’re a kind human and work well with others. 

Qualifications 

• Bachelor’s Degree in Business, Communications, Marketing, or a related field preferred. Relevant experience will be considered in lieu of a degree.
• 4+ years of experience in bilingual content creation and SEO, with a proven track record of driving measurable results.
• Fluent in written and spoken French and English, with strong communication skills in both languages.
• Experience working with cross-functional teams in an Agile environment.
• Experience leveraging AI tools to enhance workflow efficiency and content creation is highly desirable.
• Proficiency in WordPress, Google Analytics, and social media a plus.
• Ability to translate very technical jargon into clear, concise human language.

If you don’t meet every qualification, don’t worry. We encourage you to apply if you meet most of them—you might still be a great fit!

Proof of writing skills required: You will be asked to submit examples of your writing, whether it’s SEO-optimized content, copywriting or any other written content with your application. If you have a portfolio, please attach it to your application. 

What we offer

• Competitive remuneration, including an experience-matching salary and bonus plan.
• Flexible vacation, time-off and remote work arrangements, because we believe in work-life brilliance.
• Wellness benefits, from comprehensive insurance to telemedicine and beyond.
• An office in Little Italy that’s not just a workspace but a playground for innovation, complete with a game room and social spaces.
• A culture that’s been certified as a Great Place to Work® for four years running, where teamwork, fun, and growth are part of the daily routine.

Please submit your resume and a cover letter (optional) detailing your experience and why you’re a great fit for the role.

WHC is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.